There's a special connection between a person and his name.  It's a connection that is very personal.  Not only does it identify a person, but it also carries a part of the person's personality.  In any training for a customer service type jobs, they advice the employees to use the customer's name often just for that very reason.  Also, how many times have you been embarrassed by not remembering your friend's name on the spot?  It's ok for not remembering their age, their profession, etc... but there's something special about a person's name. When someone works hard they say that they're trying to make a name for themselves.  When another person departs leaving nothing behind it is said that their name is wiped out from the earth.  When someone loves another person dearly, they call them with a special name, a term of endearment, or a nickname that nobody else uses.  When another person wants to insult someone they call them names.  When you label a student as a "lazy student", that label/name somehow turns out to be true.  On the other hand, when you label the same student as a "clever student", even if that student didn't do so good on a test it would be considered an exception and the student will continue to live up to his/her "name". Thus, there's a special connection, and special power to names.  The Bible tells us ...

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